DR. COY'S - POSITIVE EATING
When DR. COY'S became brand ambassadors for the NISSAN Generation Next programme, they asked us to create an impactful exhibition space to launch their partnership. Using their lead product - their Nutritional Chocolate Bar range - we devised a very simple graphic X image, designed to complement the NISSAN programme branding.
We also created a set of bespoke livery designs for the DR.COY'S sales team and delivery fleet, based again on their Nutritional Chocolate Bar range, using a different flavour for each vehicle wrap. (We hope to have images of these soon...).
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DR. COY'S are members of the SuperValu Food Academy. They asked us to create a promotional campaign to boost awareness and sales of their Nutritional Chocolate Bars. The Positive Living promotion we created together worked a treat, with SuperValu remarking that the campaign would become a benchmark for future Food Academy members.
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We continue to work closely the DR. COY'S team on a regular basis. We're grateful for their trust in our creativity and also their chocolate samples!
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Currently we're working on a pan-European Ryanair promotion to boost onboard sales for DR.COY'S - more on that soon...